Open Letter To All Farmers Part 2
Things are as difficult as ever. You will need to take drastic measures to really get things moving in the direction of progress. As you know, margins are shrinking. Access to bank loans is getting more and more difficult especially for the farmers.
The fact is that normal approach to issues now is now getting abnormal! As a farmer who is interested in moving forward and making constant progress, you will need to jump out of the box and create the results you want. One of the ways to do this now is to track every expense in your farming business.
This may not appear to be a new idea for you. True. We all have common ideas, but only few of us are working tenaciously on common ideas to produce uncommon results. And the truth of the moment is that only uncommon results will keep farmers in business today.
Track every expense. Start now! Track every production expense. Track every distribution expense. Track every sales expense. Track every marketing expense. Know why you are spending what you are spending. Mind what you delegate! The real message is this: stop every frivolous spending!
Let’s face it. Why are we in business? Principally, it is to make profits. The song I keep hearing from many farmers is that they are not making profit. Well, the truth is that the fault is largely yours. Making profit must be your first business rule. It is absolutely unacceptable to relinquish this agenda.
Read Also: Open Letter To All Farmers Part 1
Start tracking every expense now. If you are a techie farmer, find any app to help you do this. If you are not, use your notebook. Use anything to track your expense. Start now! If you persist in doing this for just a month, you will uncover a lot of information that will move you closer to profits more and more.
Please do not take this advice lightly. Just try it and do it consciously for a month. Two months. Three months. Four months. At this point, the money will start showing up rapidly. Six months. Ha, you have crossed over! This habit will become ingrained in you and your team for more and more positive outcomes.
Please note that tracking every expense does not mean you should stop making some fundamental expenses that will help your farming business. For example, scrapping marketing expenses because you are tracking every expense will not be a wise decision!
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From WORLD FARMERS CENTRE
WATCH OUT FOR LETTER #3…
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